How does Joi help your microbiome and keep you odour free?

How does Joi help your microbiome and keep you odour free?

You rush to get into an elevator and it’s packed. It starts getting hot and your mind runs wild - Am I sweating? Did I wear my deodorant today? Why is it so hot? I hope they can’t smell me, I mean can they?


We have all been there, where our body seems to have a mind of its own and creates that awful smell we are all too familiar with….BODY ODOUR! Since the launching of our natural deodorants, we have never had to break a sweat (not literally) over the fear of our body odour. Wanna know our secret? Well keep on reading to find out why, and psssttt it has something to do with sweat not being our enemy!


Before we look into how Joi’s natural deodorants work their magic, we need to first understand how body odour comes about in the first place. Body odour does not stem from sweat itself, but actually occurs because of the bacteria on our underarms. These bacteria break down the acids that are contained in the sweat produced by our apocrine glands, causing that pungent and stinky smell. Some may even say that our underarms act as a buffet for the bacteria living there.


So how does Joi’s natural deodorants actually help your underarm’s microbiome? Well it all starts with the ingredients in the product, mainly the active ones like Baking Soda, Magnesium Hydroxide and Arrowroot Powder. Baking Soda - a common ingredient found in many natural deodorants, helps fight against odour as it can help absorb unpleasant smells. Magnesium hydroxide on the other hand can assist in counteracting the bacteria that causes the odours in the first place. Arrowroot powder, which can also be found in Joi’s natural deodorants, helps absorb moisture caused by sweating. Arrowroot powder is also known to help draw out toxins and impurities from the skin. 


What’s so amazing is that all these ingredients are 100% NATURAL, but they work as effective or even better than the old-school pharmacy anti-perspirant deodorants we used to buy. Speaking of antiperspirants, Joi’s natural deodorants do not clog the sweat glands of the underarm and instead treat the microbiome of the underarm. The deodorants are also all fragrance free as the ambrosial scents come from using essential oils - they do not mask body odour, but instead prevent body odour from being produced in the first place.


Now that you know the huge secret behind Joi’s natural deodorants, what are you waiting for? Add one into your cart now, and start living your carefree life!


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